V-Power Campaign Image BMW

Viva gives us energy

A big international brand, a great competition, a BMW and free petrol. What’s not to like?

We’re extremely proud to be working with Viva Energy Australia, the exclusive distributor of Shell petroleum products in Australia. They’re keeping us busy – which is of course how we like to be.

We’ve just run a massive promotion for the market-leading premium fuel brand, Shell V-Power. Contestants had the chance to win a BMW 320i sedan or one of 2000 $100 fuel vouchers. It was promoted through outdoor, point-of-sale, radio and digital advertising.

Viva Energy manages the fuel needs of some of the biggest organisations in the country. So while we’re developing a major new advertising campaign for Shell V-Power, we’re also sinking our creative chops into B2B communications for major mining and transport operations.

And we’re also excited to be developing work that supports Viva Energy’s community involvement – which is extensive.

Good thing variety is what fuels our creative engines.

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A big international brand, a great competition, a BMW and free petrol. What’s not to like?

Peter Milne Head of Copy and Content at Sense
Peter Milne
Head of Copy and Content