Blog

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To Meme or Not to Meme? When content curation gets nasty

Content is the hottest topic in marketing right now but what happens when someone gets rich off aggregating other people’s work? We investigate.

What Happens When the Brand Loses Its Man?

With Ralph Lauren the man retiring from Ralph Lauren the company, our guest writer is left wondering: what happens to the brand once the man leaves the helm?

Iris Apfel: multidisciplinary fashion icon

After seeing ‘Iris’ at the movies, our guest writer considers the film’s examination of creativity, quality and the process that brings our ideas to life.

Man looking at a harder version of himself

I just met the harder version of me. And I like him.

Peter Milne may lack the macho building chromosome, but he’s been inspired to pick up the hammer again by Home Timber and Hardware’s latest TVC campaign.

Google AdWords: not just the words of ads.

Digital stuff freaks a lot of ad people out. Anna Halliday crosses into the digital world to figure out what Adwords really is and how it all works.

Good on ya mum! The best ‘ad mums’ of all time

Our guest writer looks back through recent (and not so recent) memory at some of the mums that shaped our consciousness. Through ads, of course.