Blog

Back in the swing of it

As one of our most senior account managers servicing one of our biggest clients, when Lisa went on maternity leave she knew she’d be missed at Sense. But she didn’t expect we’d make it so easy for her to return, when the time was right.

OK Google, you talking to me?

It’s time to talk about the incoming era of Voice Search – and how to prepare for it.

The finishing touch

How finished art ties the bow on your brand creative, and why such attention to detail has become more crucial than ever for your business.

Loyalty beyond reason

Regarding Hawthorn, Nike, and the power in our passions.

Studying at the school of popular culture

A good pop culture reference can really make your ad one to remember. But what happens if your execution falls short?

Dave’s Three-Step Recipe for Great Briefs

A dash of this, a pinch of that… and three simple questions to ask when writing your next brief.

Pressing the advantage

Starting in an entirely different industry than the one I’d just graduated in was always going to be interesting…

Architecting a new brand identity

Refreshing a brand is sometimes a simple matter of taking a knife to what came before. A client with clarity of vision doesn’t hurt, either.

The creative life of Aira, design intern

Fresh to Melbourne after graduating from Griffith University, meet our newest design intern Aira Pimping.