Affirm Press

A novel identity for a publishing house

Affirm Press and Sense have a lot in common. We’re both Melbourne based, both independent, and we both value great ideas. So, when the time came for the publishing house to evolve its brand, it turned to the Sense design team. Our response was a new identity that cemented the values of the company; a graphic language of now that lets the uniquely Australian stories speak for themselves.


What we did:
  • Branding Strategy

  • Brand Identity
  • Website UX & Design