![](https://senseadvertising.com.au/wp-content/uploads/2016/08/BotanicLogoBranding.gif)
Botanic
Creating a living, breathing brand.
Located directly opposite Melbourne’s Royal Botanic Gardens, the name ‘Botanic’ almost chose itself. The stunning photography however, featured on the website, signage, sales suite and brochure, was pure inspiration. Shot and retouched entirely in-house.
What we did:
BRAND POSITIONING & COMMUNICATION STRATEGY
- CONTENT PLANNING & CREATION
- ADVERTISING STRATEGY & MEDIA PLANNING
- ART DIRECTION & DESIGN
- INTEGRATED CAMPAIGN IDEATION
- COPYWRITING & CONTENT CREATION
- TYPOGRAPHY & GRAPHIC DESIGN
![](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_2.jpg)
![Botanic brand design](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_3.jpg)
![Botanic Brand Design](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_4.jpg)
![Location Amenities Map](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_5.jpg)
![Botanic brochure design](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_6.jpg)
![Botanic brand identity](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_7.jpg)
![Brochure photography](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_8.jpg)
![](https://senseadvertising.com.au/wp-content/uploads/2016/08/BotanicSite-01.gif)
![Botanic Sales Suite Design](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_10.jpg)
![Botanic Brand Design](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_11-1.jpg)
![Sales Brochure Design](https://senseadvertising.com.au/wp-content/uploads/2016/08/Untitled-1.jpg)
![Botanic sales brochure design](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_13.jpg)
![Botanic sales brochure design](https://senseadvertising.com.au/wp-content/uploads/2016/08/Image_14.jpg)