![Melbourne Moonshine bottle on a bar](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine-bottle-bar.jpg)
Melbourne Moonshine
Brand distillation for high-end hooch.
For the branding, packaging and website of Melbourne Moonshine we drew influences from the bootleg history of moonshine itself, as well as the shape of the celestial moon and the copper of the stills used to create this unique liquor.
What we did:
Brand Identity
- Brand Positioning
- Bottle & Label Design
- Photography & Retouching
- Website Development
![Melbourne Moonshine business cards](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine-business-cards.jpg)
![](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbMoonshine_SweetTea_1.jpg)
![](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbMoonshine_ApplePie_1.jpg)
![Melbourne Moonshine atmospheric photography south melbourne](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine-atmospheric-photography.jpg)
![](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbMoonshine_BottleTopDetail_1.jpg)
![](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine-bottledetail.jpg)
![Melbourne Moonshine in box with cork toppers](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine-in-box-photogrphy.jpg)
![Melbourne Moonshine Mobile Website](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine_Website.gif)
![Melbourne Moonshine exterior box photography](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine-exterior-box-photography.jpg)
![Melbourne Moonshine atmospheric photography laneway at night](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine-atmospheric-photography-2.jpg)
![Melbourne Moonshine atmospheric photography burning barrels](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine-atmospheric-photography-3.jpg)
![](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine_Cocktails-1.gif)
![Melbourne Moonshine flask authentification](https://senseadvertising.com.au/wp-content/uploads/2016/04/MelbourneMoonshine-flask-authentification.jpg)